Dr. Everil Jacklin Fernandes

Assistant Professor

Department of Commerce

Qualification: Ph.D in Tourism Management, NET (Management)

CURRENT ACADEMIC ROLE & RESPONSIBILITIES

    Dr. Everil Jacklin Fernandes has a doctoral degree in Tourism Management from the University of Mysore. She was awarded as ‘Best Outgoing Student’ in MBA degree in Marketing from the Vishweshwaraya Technological University, Belgaum, as well as in BBA degree from SDM College of Business Management, Mangalore. She was also awarded the Yenepoya ‘Academic Excellence’ award for outstanding performance in MBA examination and Advanced Diploma in Leadership Development from i2iBangalore. Dr. Everil Jacklin Fernandes is a National Eligibility Test (NET) – JRF Qualified faculty. She has over 06 years of teaching, research, and administrative experience with some of the leading management institutions.

    She has published more than 15 research papers in national and international refereed journals. She has also organized many conferences, seminars, workshops and faculty development programmes in her tenure as an academician. Her areas of interest include Marketing Management, strategic management, retail Management, Rural Marketing, Branding and Advertising management and other general management subjects. She is also a reviewer of the Journal of Tourism Management of Elsevier publishing house.

    Before moving into research, Dr. Everil Jacklin Fernandes has served as Territory Account Manager at value point systems Pvt Ltd, for a short tenure and later began her teaching career as a lecturer at St. Aloysius Institute of Management and Information Technology. She and her husband have cofounded Zion Digital Arts and Prints that operates through a virtual set up. She is creative, competent, goal-oriented, optimistic and intuitive. She is currently serving as an Assistant Professor at the Department of Commerce, MAHE 365体育投注. Currently, she is the student council coordinator at the Department of Commerce

SUBJECTS CURRENTLY TEACHING

Subject Semester / Year
Marketing Management 3rd Semester
Cultures and Communication 1st Semester
Environmental Studies 2nd Semester
Entrepreneurship Masters of Engineering(M.E) 4th Semester
Relationship Management 4th Semester
Computer Application 1st Semester
Event Management 3rd Semester

ACADEMIC QUALIFICATIONS

Degree Specialisation Institute Year of passing
Ph.D Tourism Management University of Mysore 2018
MBA Marketing Management Sahyadri College of Engineering and Management (VTU) 2011
BBM Management SDM College of Management 2009

Experience

Institution / Organisation Designation Role Tenure
St. Aloysius Institute of Management and Information Technology Lecture 1 Year
Value point systems Pvt Ltd Territory account Manager 6 Months

Customer gap analysis in organized retailing – a empirical study

Retailing Dr. Everil Jacklin Fernandes Dr. Amulya. M.

Customer gap analysis in organized retailing – a empirical study 365体育投注 Journal of 365体育投注 In Commerce & Management,(ISSN 0976 – 2183),Volume 3 , Issue 9, September 2012.Impact Factor (0.625)

AREAS OF INTEREST, EXPERTISE AND RESEARCH

Area of Interest

Marketing Management, 365体育投注 Methodology, Relationship Management, Cultural studies, Tourism and Hospitality management, Entrepreneurship, Strategic Management, Nano technology, Toxicology

Area of Expertise

Relationship Marketing, Tourism Management, Travel and Hospitality Management

Area of 365体育投注

Tourism Industry, Green Marketing, Social entrepreneurship, IT Trends in Travel and tourism Industry.

Professional Affiliations & Contributions

Dr.EverilJacklin Fernanades has served as Territory account Manager at value point systems Pvt Ltd for a short tenure and later began her teaching career as a lecturer at St. Aloysius Institute of Management and Information Technology.?

365体育投注 Profiles

  • https://orcid.org/my-orcid
  • https://in.linkedin.com/in/dr-everil-jacklin-fernandes-a0039425
  • https://www.researchgate.net/profile/Everil_Fernandes5?ev=prf_highl

Participated/Organized Events:

  • 4-5th June 2020: Two Day National Level Online FDP on Rethinking Hospitality Education: Industry-Academia Interface organised by WGSHA On 4th & 5th June 2020.
  • 15th-17th June 2020: FDP on '365体育投注 Capacity Building’ under UGC Stride Scheme, organised by V.O.Chidambaram College Tuticorin Tamilnadu.
  • 20th -24th July 2020: Five Day FDP on ‘Tools for Online Teaching, learning, and Evaluation’, organised by RBVRR Womens college, Naryanguda, Hyderabad.
  • 22nd-24th July 2020: FDP on ‘Outcome Based Education’, organised by Rai University, Ahmedabad.
  • 13th September 2020: 365体育投注 FDP on ‘Strategies to Write Good 365体育投注 Article- Part II, organised by Department of Commerce, MAHE, 365体育投注, in association with , Indian Bureau of Administrators and Technocrats.

Relationship between Hotel Companies and Travel Agencies: A Study from the perspective of Service Intermediaries of Tourism industry

August 04, 2015 Dr. Everil Jacklin Fernandes

Relationship between Hotel Companies and Travel Agencies: A Study from the perspective of Service Intermediaries of Tourism industry, for publication in 365体育投注 Journal of Multidisciplinary Educational 365体育投注, Vol 4, Issue 8(1), ISSN (2277-7881). (Impact Factor: 2.972, IC Value: 5.16)

Relationship Marketing in Indian Tourism Industry -A study from the perspective of tourism industry intermediaries

June 09, 2014 Dr. Everil Jacklin Fernandes

Relationship Marketing in Indian Tourism Industry -A study from the perspective of tourism industry intermediaries, for publication in ICSSR sponsored 365体育投注 conference on strategies for social sustainable competitive advantage in globalized era, Vol. 3 ISBN-(978-9383192- 49-6).

Foreign Direct Investment in India’s Multi Brand Retail-with special reference to its impact on Indian Economy

April 04, 2013 Dr. Everil Jacklin Fernandes

Foreign Direct Investment in India’s Multi BrandRetail-with special reference to its impact on Indian Economy for publication in ELK Asia Pacific Journal of Marketing & Retail Management, An 365体育投注ly Indexed Journal. (ISSN-0976-7193). (Impact factor 3.35-3.36.)

An outlook towards online Marketing-a study on the future trends in Internet Marketing

August 14, 2012 Dr. Everil Jacklin Fernandes

An outlook towards online Marketing-a study on the future trends in Internet Marketing, (ISBN-978-81-924393-65).

Green Education as a Building Block for Green Entrepreneurship

May 14, 2012 Dr. Everil Jacklin Fernande

Green Education as a Building Block for Green Entrepreneurship for publication in Asian Journal of Development matters, An 365体育投注 Contemporary & Multi- Disciplinary Journal, Print ISSN-0973-9629.

Emerging issues in Marketing –A conceptual framework for publication

March 02, 2012 Dr. Everil Jacklin Fernandes

Emerging issues in Marketing –A conceptual framework for publication in EXCEL 365体育投注 Journal of Multidisciplinary Management Studies (ZIRAF), 365体育投注 Journal of Multidisciplinary research, (ISSN-2249-8834), Volume 2, Issue 11.

CSR a new phase in Business Management with reference to Business Ethics and Corporate Responsibility –A New Perspective

January 09, 2012 Business Ethics and Corporate Responsibility Dr. Everil Jacklin Fernandes Dr. Amulya. M

CSR a new phase in Business Management with reference to Business Ethics and Corporate Responsibility –A New Perspective - SCMS Journal on Third Sector Responseto Contemporary Challenges Volume – 1, (ISBN: 978-93-81195-10-9), pp no. 123-30.

Relationship commitment of OTA’s: A study measuring the gap in service delivery of the tourism industry for publication in 365体育投注 Journal of Multidisciplinary 365体育投注 and Development

Dr. Everil Jacklin Fernandes

Relationship commitment of OTA’s: A study measuring the gap in service delivery of the tourism industry for publication in 365体育投注 Journal of Multidisciplinary 365体育投注 and Development, for publication in 365体育投注 Journal of Multidisciplinary 365体育投注 and Development, Vol.2, Issue: 10, 474-478, e-ISSN: 2349-4182 p-ISSN: 2349-5979. (Impact Factor: 5.742)

Relationship Marketing in Indian Tourism Industry- Tourists Perception of Hoteliers and Travel Agents

Dr. Everil Jacklin Fernandes

Relationship Marketing in Indian Tourism Industry- Tourists Perception of Hoteliers and Travel Agents, for publication in 365体育投注 Journal of Multidisciplinary 365体育投注 and Development, Vol.2, Issue 8, 705- 713, p-ISSN (2349-5979), e-(2349-4182). (Impact Factor: 3.762).

Role of relationship marketing in life Insurance Industry in India during crisis periods

Dr. Everil Jacklin Fernandes

Role of relationship marketing in life Insurance Industry in India during crisis periods, for publication in Equality and sustainable Human Development-Issues and Policy implications, Volume II published by Lulu enterprises UK Ltd, ISBN (978-1-312-12663-3).

Role of Financial Inclusion for Inclusive Growth in India

Dr. Everil Jacklin Fernandes

Role of Financial Inclusion for Inclusive Growth in India for publication in ELK Asia Pacific Journal of Finance & Risk Management, An 365体育投注ly Indexed Journal. (ISSN-09767185). (Impact factor -3.35-3.36.)

Essential of Entrepreneurship: Thinking and Action

University of California, Irvine. (2019)

Marketing Strategy for Entrepreneurs

EIT Digital. (2020)

Relationship Management

Rice University

Design Thinking for Innovation

University of Virginia

    A study on Gap Analysis of Health care services for publication in Lambert Academic Publishing

    October 08, 2013

    Everil Jacklin Fernandes &Dr. Amulya. M.(October 2013), A study on Gap Analysis of Health care services for publication in Lambert Academic Publishing, Editor IRSU,ISBN (978-3-659-43458-7).

    Tourism Management Journal –Elsevier

    https://www.reviewerrecognition.elsevier.com/recognition/index?key=A002F298890F30D83CD069E761FCA97A7933AE3ABB33F0BC (Reviewer)